Already in Maciej Dutko the author of the best selling book The e business Bible came up with the idea of publishing a book that would answer the problem of the lack of a single comprehensive guide for e entrepreneurs. The book quickly turned out to be a success it received its second updated edition in and today during the digital revolution of so many industries in Poland and around the world the time has come for the third edition. It is currently in pre sale but in these more than pages the authors close the topic of enterprise transformation towards online business without forgetting the currently important aspects. We are talking here among others about e business hygiene teleworking building trust in the team health safety and finally managing a company in crisis and crisis in the company.
E leaders in the service of e business Maciej Dutko invited leading Polish entrepreneurs to participate in the project including Krzysztof Marzec Marek Jankowski Michał Sadowski Paweł Sala Paweł Tkaczyk and other experts over in total! in their fields and domains of e business. The book will be Taiwan WhatsApp Number List divided into thematic sections such as Objectives models and strategies of e business Running an online store Auction platforms classifieds websites and other marketplaces Provision of online services E marketing Communication with the e client Optimization and logistics Improving sales efficiency E business in terms of law OHS in e business In the third edition within each chapter the authors decided to prepare special checklists of good practices or functions that for example a proper e mail marketing tool should have.
Honest and without unnecessary frills The CEO of FreshMail Paweł Sala in the chapter of the Bible of e business . devoted to e mail marketing writes directly “Currently there are several e mail marketing tools available on the Polish market FreshMail GetResponse or Sare. There are also their international competitors MailChimp MailerLite. The question remains which one to choose for your purposes. I could point to the one I co authored but that would not be objective behavior. Therefore as part of this chapter I decided to prepare a checklist of features that a good email marketing tool should have available.
